» ParticipACTION

Printer-friendly version

Athletics Alberta is proud to be a part of the ParticipACTION Partner Network The ParticipACTION Partner Network (PPN) is a robust network of not-for-profit and public sector organizations dedicated to physical activity and sport participation.

ParticipACTION's belief is that the PPN will not only help support the work of individual member organizations, but will strengthen the physical activity and sport participation sector in Canada.

About ParticipACTION

ParticipACTION is the national voice of physical activity and sport participation in Canada. Through leadership in communications, capacity building and knowledge exchange, we inspire and support Canadians to move more.

ParticipACTION is the galvanizing force that moves Canadians to move more. As a catalyst for action, we will create change through communications, capacity building and knowledge exchange.

In the area of communications, ParticipACTION will deliver messages through multimedia for the purpose of raising awareness, educating and inspiring behavior change. In addition, we will work with our partners to coordinate communications and ensure consistent, unified messaging across and within the sector. Our goal is to inspire Canadians to increase their level of activity and to inspire society to make it easier to become more physically active.

In addition to inspiring Canadians, we need to ensure there are programs to support people. To this end, we will help build capacity by generating investment and leveraging assets within the sector. We will support and manage the development and /or implementation of programs, while working collaboratively with our partners who will deliver the programs.

ParticipACTION will also ensure that Canadians and our partners are informed by gathering, translating and disseminating the most relevant information, data and research on physical activity and sport participation.
In all areas of our work, our approach will be to provide leadership in marshaling resources, facilitating collaborative partnerships and ensuring collective actions influence, support and promote sustainable change.